MAURICE RENOMA 50th anniversary

maurice-renoma_50th-anniversary_traffic-magazine_10
maurice-renoma_50th-anniversary_traffic-magazine_12
maurice-renoma_50th-anniversary_traffic-magazine_15

maurice-renoma_50th-anniversary_traffic-magazine_1 maurice-renoma_50th-anniversary_traffic-magazine_14 maurice-renoma_50th-anniversary_traffic-magazine_13 maurice-renoma_50th-anniversary_traffic-magazine_11 maurice-renoma_50th-anniversary_traffic-magazine_9 maurice-renoma_50th-anniversary_traffic-magazine_8 maurice-renoma_50th-anniversary_traffic-magazine_7 maurice-renoma_50th-anniversary_traffic-magazine_6 maurice-renoma_50th-anniversary_traffic-magazine_5 maurice-renoma_50th-anniversary_traffic-magazine_4 maurice-renoma_50th-anniversary_traffic-magazine_3 maurice-renoma_50th-anniversary_traffic-magazine_2

MAURICE RENOMA 50th anniversary
— October 1963, opening of the White House store of the Renoma‘s brothers, Michel and Maurice. Their style upset the conservative dress standards. The shop became rapidly the place to go and a symbol of freedom for a whole generation. Frequently crossed in the store, the intelligentsia of the moment: Dali, Picasso, Bob Dylan, Eric Clapton, John Lennon, Andy Warhol, Jacques Dutronc, Serge Gainsbourg, Karl Lagerfeld, Yves Saint-Laurent, Françoise Hardy, Catherine Deneuve, Brigitte Bardot, Jean Seberg … Today, Maurice Renoma still keen by fashion extends his influence in life style, the Renoma cafe gallery and photographic exhibitions. For the 50th anniversary, a special exhibition with his personal vintage collection will be shown and a book will be specially edited.
Exhibition from 23th october 2013 — 23th January 2014

Photo report by Pascal Gillet

RENOMA
129 bis rue de la Pompe
75116 Paris
WWW.RENOMA-PARIS.COM